January 02, 2006
Apple, Google Had Good 2005
Apple, I am betting is going to have a good if not great 2006. The reason I say that is because the company did rather well in 2005. While most of the world focused on the booming sales of iPod, Apple’s core business of selling computers also had a... [MORE]
December 30, 2005
Web 2.0 Companies I Couldn’t Live Without
There have been numerous 2005 “best of” and 2006 “predictions” posts over the last few weeks as the year comes to an end. I’m not going to write one of those. Giving out “best of” awards seems presumptuous to me, given that I’ve been blogging all of six months.... [MORE]
Jon Fine tells papers to 'steal from Google'
BusinessWeek's Jon Fine urges newspapers to "steal from Google" and cut off their rival's oxygen.... [MORE]
Click Fraud Competes With SPAM For Title Of "Most Heinous"
Wired: Pay-per-click is the fastest-growing segment of all advertising, reports the Interactive Advertising Bureau. Last year, Yahoo! alone ran more than 250 million individual listings, according to Michael Egan, the company's search-marketing director of content strategy. Yahoo! doesn't break out PPC earnings separately in its financial statements, but Goldman... [MORE]
December 20, 2005
December 19, 2005
So, One Year Later, How'd I Do?
Each year I make predictions. Each year, I review them and see how I did. Then, I make some more. Alright then. Here's my 2004 predictions post, written in late December, 2004. As much as I might wince at the one or two clunkers, I'd say I did pretty... [MORE]
December 17, 2005
AOL-Google-Microsoft: The Deal Dance History in Links
: We covered every little turn in this story....the history of the story through links (reverse chronological order), below: -- AOLGoogle: Some Details Of the Deal -- More On AOL-Google -- Report: AOL, Google Now In Exclusive Talks -- Case: No Return To AOL -- Time Warner Round-Up: Case... [MORE]
Google releases GTalk API, Puts Gun To Skype’s Head
Google has just released a set of components called Libjingle that allow third party applications to interact with Google Talk. The components, which include some source code, are being released under a very liberal license allowing for free incorporation into commercial and non-commercial software. We are releasing this source... [MORE]
December 15, 2005
Partner Events Generate Word of Mouth
Google generated a swirl of buzz in October when they invited their business partners to a partner event that was closed to the public. The reality is that these partner events, or client summits as they are sometimes referred, can be a great way to inspire word of mouth.... [MORE]
December 09, 2005
Sirius starts hyping Howard Stern
Filed under: Campaign Launch, RadioSirius has begun the major push to promote Howard Sterns immenent move from terrestrial to satellite radio. Because he's still an employee of Infinity Broadcasting, though, none of the ads to date can or do show his face. Instead there are a series of TV spots, billboard and newspapers... [MORE]
Projected Starbucks ad raises questions
Filed under: Viral, OutdoorIs the projecting of an image onto a building legal or illegal in New York City? That's what some people are asking after a giant Starbucks logo was projected onto the exterior of Grand Central Station yesterday by marketing firm Nevermind. They had been hired by Weiden & Kennedy... [MORE]
December 08, 2005
Google Video to Become a Content Marketplace?
Pete Cashmore found word that Google may be trying to build a marketplace on Google Video where consumer-generated videos can be bought, sold and licensed. As I've said, this is just one part of Google's efforts to be the Long Tail's best friend. Technorati Tags: Long Tail, Google, Video... [MORE]
Paramount site-targeting AdSense publishers
In a recent BusinessWeek article, "Grabbing The Grassroots" (BusinessWeek, November 21, 2005), David Kiley profiled Paramount Pictures' use of site targeting to reach a specific and relevant audience for three of their films: Hustle & Flow, Four Brothers and Aeon Flux.Site targeting allowed Paramount to find many smaller, niche... [MORE]
Google's butt-ugly interface design
Google's butt-ugly interface design: As Google moves into different, more complicated application services, particularly those with a desktop component, its weakness in interface design will hinder its ambitions.... [MORE]
Could ads finally come to Google News?
Filed under: Online, SearchThere's some thinking out loud going on regarding the future and viability of ads being integrated in Google News. It's one of the few services offered by Google that does not include some version of AdWords (just it and Google Talk come to mind) and could potentially... [MORE]
December 06, 2005
Honda's impossible dream
Filed under: Viral, OnlineBoth Ad Hunt and Ad Blather linked to this viral for Honda, created by Wieden + Kennedy. It has a nice uplifting feel to it, and it's especially "uplifting" at the end. I thought it was pretty good, though I couldn't shake what one person wrote in Ad Blather's... [MORE]
Imperfect cookies for imperfect people
Filed under: Funny, TelevisionIt's amazing what we'll put up with when we're in love with someone. Their poor taste in clothes, their horrible taste in books and movies, the fact that we have to sometimes listen to what they have to say.... This ad for Maryland Cookies, which features... [MORE]
December 05, 2005
Competing with Google
Umair Haque writes: One way to qwn Google is through connected consumption. Google has proven time and time again that it doesn't have a real competence in community. Most of it's community-based initiatives are also-rans (Orkut, News, etc). re huge sources of value creation in a post-network economy -... [MORE]
Time Warner Close TO AOL Decision
: Nothing new on this, really, but just that Dick Parsons, CEO of Time Warner, is close to making a decision about the future of AOL, and that could prove pivotal to the media group's share price as it faces a battle for board control. He has to choose... [MORE]
TBS to air Funniest Commercials of the Year
Filed under: TelevisionMany thanks to AdJab reader Seth for telling us about Funniest Commercials of the Year 2005, which will air on TBS December 28 at 8 p.m. Central. The special will be hosted by comedian/actor Kevin Nealon. You can go to their Web site now and vote for your favorite. I... [MORE]
December 02, 2005
Google School: Filter adult content with safesearch
For my mother-in-law who was searching for the Dick's Sporting Goods web site last week at the office: to filter out adult web sites from Google search results, use the safesearch operator. So a search for Dick's (whose web site, unsurprisingly, is NOT dicks.com), Google up: safesearch: Dick's Sporting... [MORE]
