May 25, 2004
eUniverse becomes IntermixMedia--looking very Networkesque
The company formerly known as eUniverse (one of the publicly-traded web companies that I've NEVER fully understood--especially since The Chron seems bigger) has changed its name to IntermixMedia.
It is worth checking their new site out, to see how this company has re-branded for the new era of digital media. Lots to take away for the Network, in this case study.